About Us
3Seven Records Records is a record label that stands out in the music industry for its creativity and innovation. Founded by Lucenda Starke, it is a home for AI and real-life artists across various genres, including Pop, R&B, Soul, Country, Blues, Singer/songwriter, and Rock & Roll music. At the core of 3Seven Records Records' exceptional sound is Lucenda's lyrical work, which breathes life into the music and weaves tales of love, loss, joy, and resilience that resonate with listeners on a deeply personal level. The label is dedicated to creating impactful music that resonates with audiences worldwide. The name 3Seven references the lucky number seven, which symbolises and luck. The 3 symbolises being lucky three times over. Join us on our journey to create innovative and creative music.
Vision
The vision of our music is to create collectively shared experiences for millions of people. We aim to help people express joy, love, and beauty, while also providing a means to process loss and pain. Our goal is to create music that resonates with people on a deep level and brings them together through shared emotions and experiences.
Mission
At 3Seven Records, our mission is to create, discover and nurture talented artists who can express a wide range of emotions through their music, fostering collaboration to create innovative and compelling content. We aim to build a vibrant community of music lovers, producing high-quality music that enables a shared collective experience. By leveraging technology and supporting creative and emotional expression, we strive to reach a global audience and unite people through shared emotional experiences.
My Story
My name is Lucenda Starke. I have a lifelong love for music and as a teenager I started writing poetry and lyrics at the age of 14. I have always loved expressing myself and using words to work through and express emotions. I've always loved crafting worlds through words that people can really experience. I love weaving words into vivid worlds that are about other people's experiences. I have written for myself, friends and fellow artists. For 20 long years, I held onto the dream of creating entire songs and albums, waiting for the right moment to turn that dream into reality. The latest technological AI musical innovation have made the realisation of these dreams possible. Now, I'm finally getting the chance to create, cultivate or collaborate with amazing artists and create entire albums. It's been an incredible journey, but my love for music and storytelling keeps pushing me forward. I can't wait to share these pieces of my creativity with all of you.